Content Marketing is about engaging with your audience to raise brand awareness, attract customers, and influence behavior. We help businesses produce interesting content that people want to talk about. Our content marketing services complement our SEO and link building strategies, because content plays a major role in search engine ranking, link building, generating buzz and social sharing.
Our team thoroughly researches keywords and innovative topics for your content to keep it up to date and fresh. Should we create a video around your content? Should we send it as a PR release? Should we publish it on our own channels? This will all be determined during the research phase. Once research is completed our team of writers will execute on your content and send it to you for final approval. It is important that our clients know what we are doing for them and that they are satisfied with the quality of our work. Brand transparency is crucial in today’s digital space and we pride ourselves on fully maintaining it in all of our relationships.
SERVICES BREAKDOWN
Producing captivating, worthwhile content on your website and across key digital platforms is essential for connecting with your target audience and influencing them to take action. Our team will work with your brand to build a content strategy that will work towards achieving your business initiatives.
In order to build a strong content strategy it is important to completely understand your target audience and what influences their online behavior. We help build extensive audience profiles to paint a clear picture of what your customer looks like and why.
Our team will work with you to research ideas that integrate your brand, business initiatives and audience. We will also track and analyse your audience and how they engage with your content online.
We are passionate about producing extraordinary content for our clients. Our team will work with you through the development process to create the most effective pieces of content for your brand. We are seasoned veterans in the production of interactive, video, infographic and written content.
In order for content to perform well people need to know it exists. We will connect your brand and the content with leading influencers, bloggers and publishers in the digital space to generate buzz about your brand online.
Our team will help guide your social strategy to insure your message is reaching your target audience on the key platforms they are most active on. At the same time we will work with influencers to make sure your message is being consistently shared.