Strategy is at the core of all of our capabilities. It serves as our roadmap to success. Our strategic services provide insights into existing business opportunities and the competitive landscape at large.
Search engine optimization (SEO) helps build your brand and increases acquisition rates in a natural way that is non-confrontational to the user while keeping acquisition cost low. It increases website traffic by improving your rankings within search engines.
Pay-per-click (PPC) advertising is one of the most effective ways to reach your audience. PPC ads allow businesses to instantly appear in search results and give advertisers complete control over keywords, adverts and budgets. The method is extremely effective because it allows us to track conversions and attribute value.
Our social media services help businesses identify which social media platform(s) they should use to stay connected with customers and generate new leads. We work closely with brands to help craft campaigns that speak to their audience and drive conversions.
Producing compelling, useful and sharable content provides the opportunity to promote that content to others who with link to it in turn. Whether it is a renowned publication or popular blog, links to your content will improve the number of direct visitors you get and elevate your website within search engines.
Search engines and social media platforms are not the only places you can engage your audience online. Email marketing provides another avenue for your brand to interact with current and potential customers.
Digital Public Relations provides a way for brands to form strategic partnerships with publishers and influencers to increase press hits, citations, and backlinks. It’s also a great way to improve brand reach and visibility. We will work on your behalf to make sure we align your brand with publishers and individuals who will be lifelong assets to your brand.
When it comes to conversion rates there is room for improvement on any website. Conversion rate optimization (CRO) helps enhance user experience and ensures you are getting traffic that will generate leads. By improving your conversion process you will not only improve onsite experience, but also lower acquisition costs and maximize profits.
AFFILIATE MARKETING
Affiliate marketing is the most profitable performance channel for e-commerce companies to increase revenue. We will increase profitability and grow your brand’s presence on top consumer websites.
We will manage your analytics to insure all segments of traffic are being tracked correctly and converting properly. We also employ the use of heat maps and data to uncover new ways to engage your audience and generate revenue for long term success.